We make no bones about it: Felt has always been a product-focused company. We’ve continually honed our efforts in crafting the finest performance bicycles in the world without apology or compromise since 1991. Along the way, we’ve collaborated with some of the world’s greatest athletes, as well as the most passionate enthusiasts, to deliver a degree of innovation and obsession to details unrivaled in the bike industry. Our commitment to developing the very best bicycles is unwavering, and will remain our driving force now and forever.
All that said, we’re excited to usher in a new era at Felt Bicycles. If you’re reading this, you’ve no doubt noticed our swanky new website. It’s fresh and oh so clean, and will include more content than we’ve ever before put out into the world in order to connect you to the products, athletes, personalities, and lifestyle that make up the #feltfamily. You’ve probably also spotted our new logo. It’s a refined version of our long beloved “F-wing” icon, embodying the speed, empowerment, and sense of freedom that one feels while pedaling a bike. We also have a brand-new palette of colors in varying shades of blue, evoking the clear skies above our favorite trails, and the ocean next to our favorite stretch of road along the Pacific Coast Highway nestled near our home in Southern California.
We invite to kick off your shoes, take a look around, and relax. Maybe check out that FR Disc road bike you saw your buddy pedaling on the weekend group ride, find a riding event near you, or read up on Kona World Champion Daniela Ryf’s record-breaking performance at Ironman 70.3 Gdynia. For longtime Felt fans, we thank you for continuing on the ride with us. And for new riders, welcome to the #feltfamily.
The first stop of USA Cycling’s Pro Road Tour finished as strongly as it had started for Rally UHC Cycling with Sara Poidevin claiming second from the breakaway on the final stage of the Redlands Bicycle Classic. Megan Jastrab collected the field sprint for fourth and Krista Doebel-Hickok won the Queen of the Mountain.
The Sho-Air TWENTY20 Pro Cycling team just kicked off its season by winning the Team General Classification at the Redlands Bicycle Classic. Team rider Erica Clevenger also took home a stage win on the final day of the event. Learn more about Erica and what makes her team so unique in pro cycling.
The Redlands Bicycle Classic is one of the longest-running and most prestigious stage races in the United States. Check out our behind-the-scenes photo gallery of the Stage 1 time trial and the Sho-Air TWENTY20 Pro Cycling women's team to catch a glimpse into the world of pro cycling.
Hey there...Ride much?
Let's get to know each other. Sign up and we'll promise not to spam you.